Loyalty as a service
Create brand ambassadors, drive growth,
increase first party data.
Brand Ambassadors
Loyal customers become brand advocates, sharing positive experiences and driving word-of-mouth referrals. This organic promotion is invaluable in building brand trust and attracting new customers. Loyal customers spend more over time, increasing their lifetime value. They are also more likely to purchase additional products or services, contributing to steady revenue growth.
First Party Data
Long-term customers provide rich data, enabling brands to understand their preferences and behaviour. This insight allows for more personalised marketing, product development, and customer experiences. With richer first-party data, brands can create tailored experiences, offers, and communications that resonate more deeply with customers, driving engagement and loyalty. Well designed programs incentivise customers to login resulting in the ability for brands to merchandise and tailor product discovery at a deeper level.
Drive Revenue & Growth
Programs designed to reward long-term loyalty help increase CLV, AOV and incentivise repeat purchases by offering rewards for continued affinity. Offering access to exclusive products or services to loyalty program members drives higher spending as customers seek out these offerings. While many brands offer strong reward systems for their VIP customers, the true value of a loyalty program often lies in its ability to increase purchase frequency and drive higher sales volume among first-time shoppers.
Dedicated Loyalty Partner
End to end delivery of bespoke loyalty projects
Consultation on the right loyalty program
Rewards definition including cost analysis
Omni-Channel Tech Vendor selection
Creative branding & asset creation
Customer journey mapping and flows
Email, SMS & CRM design
Measurement planning and reporting
Ongoing success, analysis & optimisation
Creatively Driven Bespoke Programs
Our customer-led discovery workshops are instrumental in identifying brand values, objectives, and customer journeys, enabling us to develop and execute bespoke programs tailored to your needs. In close collaboration with our design team, we craft program branding, digital concepts, and bespoke communication methods to ensure authenticity and captivate your customers.
Loyalty programs require expertise to ensure customers can understand, use and love the program thats being delivered. Once the program is launched ongoing optimisation, management and expansion is critical to keep customers engaged.
In addition to collaborating closely on program design, our team is fully equipped to effectively manage the program after its launch.
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Loyalty Strategy & Consultancy
Program Design & Development
CRM Integration & Vendor Selection
Creative & Implementation
Ongoing Optimisation & Reporting
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